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SHU UEMURA. IZUMI TONIC FORTIFYING SHAMPOO (300 ML)

SHU UEMURA. IZUMI TONIC FORTIFYING SHAMPOO (300 ML)

$70.00

Description :

Shu Uemura's Izumi Tonic Fortifying Shampoo draws its inspiration from the Japanese tradition of Yu-Su-Ru, which involves rinsing hair with rice water. Enriched with Japanese rice water, this shampoo strengthens the hair fiber, visibly thickens weakened hair, and reduces breakage.

Its light formula gently cleanses without irritating, while adding volume, suppleness and shine.


Claimed benefits:

  • Hair up to 30x stronger
  • Split end reduction by up to 91%
  • More body, density and vitality

This shampoo is ideal for hair that is weakened, subjected to aggressions (coloring, heat, chemical treatments) or simply in search of strengthening and density.

How to use:

  • Wet your hair thoroughly.
  • Apply a small amount of shampoo to the scalp.
  • Massage gently, then let the mousse glide down the lengths of your hair.
  • Rinse thoroughly with lukewarm water.

For optimal results: then use the Izumi Tonic conditioner, mask or serum from the range.

Tip: If you wish to strengthen the treatment, perform a light shampoo followed by a second shampoo for a deeper clean (double shampoo).


Key ingredients:

  • Aqua / Water / Eau
  • Sodium Laureth Sulfate (cleansing agent)
  • Citric Acid (pH adjuster)
  • Cocamidopropyl Betaine (mild foaming agent)
  • Sodium Hydroxide
  • Propylene Glycol
  • Sodium Chloride (salt, viscosity adjustment)
  • Sodium Benzoate (preservative)
  • Hexylene Glycol
  • Polyquaternium-10 (conditioning agent)
  • Salicylic Acid (purifying)
  • Linalool, Limonene, Citronellol, Coumarin, Alpha-Isomethyl Ionone, Geraniol (fragrance notes)
  • Hydrolyzed Rice Extract — the fortifying star ingredient

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